Crownmark icon CROWNMARK Join the Founding List
Crownmark — a gold crown over a watch dial, ringed by rotation arrows

CROWNMARK

Know what you own: every watch inventoried, rotated, and honestly valued — and any watch priced across the web before you buy it.

Built for collectors with real collections — five watches or five hundred, beater to grail. Founding access opens December 2026.

You're on the list.

Welcome to the founding list. We'll write to you when founding access opens in December — founding members are first in, and first at the $29 lifetime window.

One email when we open, and the occasional build update. No spam, no selling your address — ever.

What It Does

Four jobs. Done properly.

Most collection apps were built for five luxury watches and a spreadsheet's worth of patience. Crownmark was built for the way a big collection actually lives.

📷

Photo In, Filed Forever

Two photos — front and caseback — and the watch is identified and filed. You confirm the record; nothing is guessed into place.

  • Model, reference, specs — filled in from the photos
  • The details nobody else captures: battery code, water resistance, movement
  • Filed where it physically lives — stands, winders, boxes — so "where is it?" always has an answer
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Wear Your Whole Collection

Everyone has watches gathering dust. Crownmark keeps the whole collection in play instead of the same three on repeat.

  • One-tap wear logging and a full rotation view
  • Suggestions drawn from what you have not worn lately
  • Cost per wear on every piece — see what each watch really costs you
⚖️

Values Without the Fairy Tales

No single made-up number dressed up as fact. Every value in Crownmark is a range, labelled by kind and dated.

  • Asking, sold, and insurance/replacement ranges — shown separately, never blended
  • Sources and "as of" dates on every figure
  • It is a market guide, never an appraisal — and it says so, plainly
🔎

Shop / Price a Watch

See a watch you want? Photograph it. Crownmark identifies the exact reference, then sweeps online listings for that watch — not a near-match.

  • Ranked by delivered total — price + shipping + fees — never by sticker
  • Variant traps flagged: wrong size, strap, or a reference a digit off never gets ranked as your watch
  • Seller trust signals and a timestamp on every price, plus price-watch alerts when one drops to your number

The Founding Offer

Founding members get the founding price.

No subscription. Crownmark never rents you back your own inventory — the unlock is one payment, for the life of the product.

Free
At Launch

Your first 5 watches free — inventory, locations, rotation, and price checks. A real collection, not a demo.

$39$29
Founding Lifetime Unlock

The waitlist window: $29 once, lifetime. Unlimited watches, unlimited price watches, and the insurance-ready export. $39 for everyone after the window closes.

Join the Founding List

Founding members are the waitlist: first access when founding opens in December, first at the $29 window, and a direct line to shape what gets built next. Full data export is free at every tier, forever — your collection records are yours.

Giving it? Collectors get watches for Christmas. A founding lifetime unlock is a gift that fits the person who just got one — no size, no strap length, nothing to wrap but the news.

December 2026 — founding access opens ◆ January 2027 — app-store launch, iPhone & Android ◆ Now — the founding list is open

The Trust Strip

Your collection is nobody's business but yours.

🔒

Never Sold. Never Shared.

Your collection data is never sold and never shared with advertisers — in any form, at any price. Advertisers buy placement, never people.

👁️

Private by Default

Nothing is public unless you choose to share it — and shared views hide values. What you own, and what it's worth, stays with you.

📤

Export Anytime

Full export of your entire collection, at any tier, at any time. Your data leaves with you. Hostage data is the subscription industry's trick — not ours.

Questions

Before you ask

The honest answers, up front.

When does Crownmark launch?

Founding access opens in December 2026 for the waitlist, as a web app you install straight to your phone's home screen. The app-store launch follows in January 2027. Join the founding list and you'll be first in — and first at the $29 lifetime window.

Does it work on iPhone and Android?

Both. Crownmark starts as a web app, so it runs on iPhone and Android from day one — no waiting for a store. In January it also arrives in the Apple App Store and Google Play, with the same account and the same collection.

Is my collection public?

No. Your collection is private by default. Nothing is posted, shared, or visible to anyone unless you deliberately create a share view — and share views hide values and private notes. Your data is never sold and never shared with advertisers.

Is the valuation an appraisal?

No — and it never claims to be. Crownmark shows value ranges built from market data, each labelled by kind — asking prices, sold prices where available, and an insurance/replacement figure you control — with sources and dates shown. It's a guide for your own decisions, not an appraisal, a valuation opinion, or investment advice.

What does founding membership get me?

Three things: first access when founding opens in December, the $29 lifetime unlock window ($39 after it closes — one payment, no subscription), and a direct line — founding members' feedback and feature requests are read first and shape what ships next. The first 5 watches are free for everyone at launch; the unlock removes the cap.

Who built this?

A collector — one with 314 watches of his own, from beaters to grails, kept in stands, winders, and boxes and rotated daily. Crownmark is the system he built to run that collection, turned into an app: the photo intake, the locations, the rotation, and the price checks are the exact jobs he was doing by hand. It is built for large, mixed collections because it was born in one.